The Pressure for Clicks; Off Script #14: Erik Sherman, Freelance Journalist
Freelance journalism is harder today than it was years ago. This is thanks, at least in part, to the “pressure for speed and clicks.” That’s according to Erik Sherman, a longtime freelance journalist and writer. His byline, for a wide...Read More
11 Shrewd PR and Marketing Predictions You Can Bank On
The volume of PR and marketing predictions reached an apex as we rounded the corner on a New Year and into 2016. Yet, whatever fatigue you might feel towards predictions, brush it off, because there are a handful of gems....Read More
The Biggest Twitter IPO Story the Media Completely Missed
by Frank Strong It would seem to me that a creative PR idea for a company that allows people to trade shares online, would be having the foresight to place a promoted tweet on the day Twitter launched its IPO....Read More
PR, Twitter, and a Navy Master Chief; Off Script #5: John Barnett
I don’t remember when I met John Barnett, but I’m pretty sure I know where I met him. We met on Twitter, perhaps two or three years ago, but have never quite gotten past 140 characters. A week or so...Read More
Why Reporters Should Check Out Google+
by Frank Strong I’ve been thinking about a blog post about Google’s $1,000 victory over the stock market. I’ve got a different angle in mind, but also did some (news) searches tonight to see what else had been written. My search terms...Read More
Journalist Goes to Law School; Off Script #4: Chris Bagley
Ask a reporter what’s change in journalism the in the last few years and many of them will mention more stories and less staff. It’s a similar scoop nearly everywhere as media outlets grapple with the economics of trading print...Read More
What Sarah Palin can Teach Reporters about Social Media
Last year was tough on the media business. Dog bites man. Social media is a big part of the reason why this is happening. Dog bites Sarah. The traditional media’s enthusiasm for social media is tepid. Sarah bites dog. * * * It’s a radical...Read More
Journalists and Social Media: It’s Stunning How Slow They Are to Recognize this Changes Everything
I just finished reading PRWeek’s Media Survey (print issue, April 2010), and though the text of the article indicates reporters are warming to social media, I’m quite frankly stunned that the data indicates otherwise. There’s quite a bit of survey data,...Read More
Dots of Intelligent PR
Bob Tippee, the editor of the Oil & Gas Journal had some interesting, if not eloquent, things to say in an Advertising Age opinion article published in the March 22nd issue. On the heels of winning a 2010 Crain Award, his words were...Read More
Download: The Washington Post Business (Section) Revival
The Washington Post has a back story. It’s not political. It’s all business. Just don’t expect to read about it in the “B” section. A decade after the dot-com rise and fall, a time when DC approached $2 billion in venture funding,...Read More
