The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Tech Market into One Company
In the course of putting together the monthly PR technology summary (PR Tech Sum), I’ve realized that no news site has compiled a complete list... Read More
New PR Tech Products, Integrations, Independence, Names and Markets; PR Tech Sum: OnePitch, Cision, Critical Mention, Signal A.I. and Intrado
There’s a lot that’s happened over the last month among vendors that make technology for public relations (PR) professionals – and I can’t wait to... Read More
The Benefit of Calculated Risk in Public Relations
There is a long-running joke in public relations (PR) circles, that it takes more time and effort to get press release through the approval process... Read More
What Do You Get When You Cross Media Trends with Customer Support and Investor Relations? PR Tech Sum: Business Wire, Meltwater, Onclusive, Cision, TrendKite
At the beginning of every new month, I take a look back and the news and notes stemming from the software developers that make tools... Read More
What is PR? 141 PR and Comms Pros Explain What They Do for a Living
If you ask 10 different public relations (PR) professionals what they do for a living, you’d get 10 different answers. For example, the 2019 JOTW... Read More
How Big is the Market for PR Software? PR Tech Sum: Burton-Taylor, Cision, Muck Rack, Critical Mention, Talkwalker
I’ve started dedicating the first post of every month to summarizing news from vendors developing technology focused on public relations. The PR tech sum is... Read More
