19 B2B marketing statistics to help plan for the remainder of 2023
There’s been no shortage of surveys and stats in B2B marketing; here’s a look at some of the more interesting ones from the first six...Read More
Habit stacking: 8 public relations podcasts to add to your playlist
In this guest post, Kathy Casciani writes public relations podcasts provide a sound way to work on your professional development while habit stacking – listening...Read More
Common Sense: The persuasion campaign behind the Fourth of July
The Declaration of Independence might not have happened without a pamphlet written by Thomas Paine, which went viral and gave colonists a new identity The...Read More
5 point memo to PR about Twitter from a survey of 2,000 journalists (to get the best results from PR, you must put effort into Twitter)
A survey by Muck Rack found 78% of journalists say Twitter is the most valuable network; 7 in 10 journalists still use Twitter to find...Read More
Journalism statistics: 7 media relations takeaways from the 2023 State of the Media Report by Cision
A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and...Read More
What does generative AI use in PR look like? [PR Tech Sum No. 45]
Summary of PR tech news from the last 30 days: PRophet offers a white-label option for PR agencies; Meltwater joins the generative AI race; mentions...Read More
