The Top 10 Most Popular Blog Posts on Sword and the Script for 2021
This blog published 51 posts this year – the 12th year of publishing for Sword and the Script. That works out to one post per...Read More
20 PR and Marketing Predictions for 2022
Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022 I believe when people write predictions, they...Read More
13 Public Relations Statistics Summarizing 2021
88% of PR pros say creativity is critical for businesses to recover from the pandemic – and other public relations statistics summarizing 2021 Every year...Read More
Voice Interface for Public Relations? Meltwater Wants to Build its Own Siri [PR Tech Sum]
Years ago, when my daughter was small, I watched her walk up to my old plasma TV and try to use it as a touch...Read More
Pump and Dump: Fake Press Releases Crossing the Wire [PR Tech Sum]
Fraudulent press releases go out on two major wire services; IR comms platform Q4 has $100M IPO; internal comms tech strives to overcome email deluge;...Read More
Good Job! Complimenting Competitors in Marketing can Tip Sales in Your Favor [Research]
Research out the Fuqua School of Business involving 4,000 people finds complimenting competitors likely to tip buyers in your favor I’ve had many clients and...Read More