Why the change in approach now? (Part II of III)
by Frank Strong Note: This is the second post in a series on how Social media is making marketing more like PR. This series is an effort to reflect and expand on earlier thoughts on why marketing looks more like PR, posted in...Read More
Social media is making marketing more like PR (Part I of III)
by Frank Strong Note: Previously I have written that marketing increasingly looks like PR. This post is the first in a series to expand on those thoughts. * * * The lines between public relations and marketing have burred, yet this convergence...Read More
