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PR
Marketing
Social Media

PR
Marketing
Social Media

Day

August 15, 2012

Social Media is NOT that Important

Social Media is NOT that Important

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Social media never sleeps; therefore PR is a lifestyle, not a profession. This pushes responsiveness to the top of the priority list. In my heart of hearts, I believe this is true, but I’ve also come to believe that social media is entering a...

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Popular Posts

Cliff Notes to Effective Media Relations: A Summary of 3 Surveys of Editors, Reporters and Journalists [UML]

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Two Reasons PR Needs to Budget a Little Paid Social Budget Next Year

Two Reasons PR Needs to Budget a Little Paid Social Budget Next Year

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The Case For and Against Gated Content and Registration Pages

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The Most Interesting Announcements from PR Tech Vendors in 2019 [PR Tech Sum]

The Most Interesting PR Tech Announcements in 2019 [PR Tech Sum]

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2020 Marketing Budget Planning Here’s How Marketers Say Spending is Shaping Up

2020 Marketing Budget Planning: Here’s How Marketers Say Spending is Shaping Up

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About Sword and the Script Media, LLC

Based in Atlanta, Georgia, Sword and the Script Media, LLC is veteran-owned public relations agency immersed in the business-to-business (B2B) marketplace. We focus on building consistent, sustainable, repeatable, and process-driven programs for PR, content marketing and social media. A defining difference comes down to our approach – that marketing ought to have utility. This is because marketing that helps, sells better than marketing that hypes.

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