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February 3, 2009

Michael Phelps and the Media

Michael and the Media

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Frank Strong, MA, MBA

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Much ado about Michael Phelps. Well, so much for the person as the focus seems to be on his image. As Fox News wrote, “A photo of Phelps smoking marijuana out of a bong at a party in November has brought his...

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Based in Atlanta, Georgia, Sword and the Script Media, LLC is veteran-owned public relations agency immersed in the business-to-business (B2B) marketplace. We focus on building sustainable, repeatable and process-driven programs for PR, content marketing and social media. A defining difference comes down to our approach – that marketing ought to have utility. This is because marketing that helps, sells better than marketing that hypes.

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