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PR Software Pricing Estimates [PR Tech Sum No. 27]

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Frank Strong, MA, MBA

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Prowly estimates (rival) PR software pricing; Access Intelligence acquires Isentia; Talkwalker acquires Reviewbox; plus mentions and content picks Every month I struggle to avoid starting these roundups with “Wow, another month has gone by.” And yet here we are. Labor...

PR Tech Recommends Reporters You Should Pitch [PR Tech Sum No. 25]

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Frank Strong, MA, MBA

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OnePitch recommends reporters to pitch; ResponseSource shuts down #journorequests curation; Meltwater acquires Owler; Critical Mention adds “cast & crew” TV data This month’s roundup of PR technology news is a two-fer: there’s two months’ worth of news here. Why? I...

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positioning strategies PR

9 Timeless PR Positioning Strategies

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How 2,400 Journalists Use Social Media for Reporting [And Why PR Should Get Serious about Social]

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Recent Posts

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Podcast: How AI and ChatGPT are Transforming Public Relations
Will AI replace PR people in the next 10 years? Answers from 13 PR software executives

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About Sword and the Script Media, LLC

Based in Atlanta, Georgia, Sword and the Script Media, LLC is veteran-owned public relations agency immersed in the business-to-business (B2B) marketplace. We focus on process-driven programs for PR, marketing and social media. A defining difference comes down to our approach – that marketing ought to have utility. This is because marketing that helps, sells better than marketing that hypes.

© 2023 Sword and the Script Media, LLC. All Rights Reserved.

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