It’s not “Social Media Marketing” Anymore – it’s Just “Advertising”
Senior marketers report spending 9.8% of the marketing budget on social media — here and now. They expect that figure to rise to 13% over the next 12 months – and to 18.5% over the next five years. The benchmark...Read More
Is Yelp the New Front Page?
About a month ago I needed to get my carpets cleaned. As is instinctive with so many consumers these days, I turned to Google to find a professional carpet cleaner. The first organic search result was from a review on...Read More