![Will AI Help Humanize Marketing [UML]](https://www.swordandthescript.com/wp-content/uploads/2017/01/Will-AI-Help-Humanize-Marketing-UML.jpg)
Will AI Help Humanize Marketing? [UML]
I subscribed to a new iPhone app the other week and a few moments later received an email welcoming me to the service. In the moment I opened that message there were two problems: the app wasn’t working for me...Read More
Marketing vs. Machine: Are the Bots Coming for Your Job? [UML]
The Salesforce announcement of Einstein this week — impressive as it was — reminded me that marketers sometimes use terms like machine learning, artificial intelligence (AI) and even automation interchangeably. Businesses have long been infatuated with the word intelligence –...Read More
Autotweets Are Not Comparable to TV or Radio Ads
There’s a debate over autotweets or scheduled tweets during times of tragedy This post kicked it off: Guy Kawasaki is too ‘popular’ to stop autotweets during Boston bombings. This post reinforced the point, with kinder language, but with words that bite: A...Read More
