Infographic: Big Brands and the Evolution of Logos
by Frank Strong Wikipedia says the word “logo” is derived from the Greek word “logos” meaning word or idea. The Merriam-Webster dictionary defines a logo as “a symbol that is used to identify a company and that appears on its... Read More
China, Social Media and the Visual Infographic
by Frank Strong Twice in my career I’ve worked for companies that tried to build a business in AsiaPac. Twice it has not exactly worked out as planned. Twice this year I’ve interviewed prominent PR or marketing executives – Lou... Read More
Infographic: Dr. Seuss’ Guide to Twitter for Busy Executives
Top executives that engage in social media can make a remarkable difference. While I haven’t seen any data, I have a sense there’s a lot of busy executives who in the back of their minds know they should be active on... Read More
Infographic: LinkedIn’s study on Job Satisfaction
by Frank Strong There’s an old saying that people don’t leave a job, they leave a boss. A LinkedIn infographic, I first spotted on Entrepreneur.com, seems to say the opposite. “Relationship with managers” is ranked as the one of the... Read More
Infographic: Millennials and Social Commerce
The Center for Marketing Research at the University of Massachusetts Dartmouth is out with their latest social media report. I’ve followed this series regularly and spent some time perusing the highlights as presented in this infographic. I’m struck by the inverse relationship... Read More
7 Clever Thanksgiving Day Marketing Infographics
There’s no shortage of infographics describing Thanksgiving this year – infographics are marketing technique that while not new, has staying power. I was however surprised at just how many are in circulation on this topic on the web. I’ve reviewed... Read More
What a Grumpy Cat Infographic Can Teach us About Marketing
by Frank Strong Memes are big business. If there’s any doubt a quick search of the web shows the meme phenomenon color the web, or litter it, depending on your perspective. Marketers have taken note too. People like pictures and... Read More
