How Airlines Like Delta Hold Parents Hostage
One of the first questions I remember Delta’s website asking me when booking travel was my daughter’s age. She’s 4. One fact of that experience I won’t soon forget was that despite having her age, Delta assigned my daughter a...Read More
Super Original Thinking is Required to Topple Facebook
Market research, social engineering and a little bit of luck seemed to produce a spate of so-called “boy bands” in the late 1990s. It was a radical, if not unpalatable idea, that hit artists could be fabricated rather than discovered....Read More
Infographic: Facebook at 10
by Frank Strong If there’s ever been a cliché for a love/hate relationship, for me, Facebook would fit the bill. Some have compared it to a 10-year-old that needs a “timeout.” Still, what the company has done is impressive and probably beyond...Read More
Minus Like: Facebook Feature Reportedly Cuts off Thumbs
Did you see the guest post from Mark Zuckerberg on this blog earlier this month? It was essentiallyFacebook’s open letter to small business. It was a fun guest post (haven’t seen any alerts in GWMT yet either) and it gave...Read More
Zuck: Open Letter to Little Facebook Brands
by Frank Strong Note: Written in satire, the following is a parody presented as a guest post by Mark Zuckerberg. It is fictitious. The views expressed here do not necessarily reflect the views of this blog or Mark for that matter. But there’s...Read More
Sins and Confessions on Media Relations
Many years ago, my first job with a PR firm landed me the task of pitching a story about a big phone company that had teamed up with a big convenience store chain to do a national giveaway on Memorial...Read More
Powerful Ideas for Dealing with Social Media Crisis
“Would you bother owning a telephone if you had no intention of answering it?” That’s the question I asked over the weekend to Dominion Power. The social phone was ringing but Dominion wasn’t answering. Four industrial-sized transformers, that feed power...Read More