HOME ABOUT US LEADERSHIP SERVICES SPEAKING PRIVACY and DISCLOSURES PITCHES! READ ME! IN THE NEWS CONTACT
Facebook
Linkedin
Pinterest
Rss
Twitter
  • PR
  • Marketing
  • Social Media
  • PR
  • Marketing
  • Social Media

Twilight of Web 2.0: An Era that Changed Marcom Forever [UML]

/
03 Jun 2017
/
Frank Strong, MA, MBA
/
0 Comment
The media landscape of today looks different than it did 10 or 20 years ago.  For most marketers or communicators, this is a simple fact of modern maturity. However, for the executive working outside of those functions, the world is...
Read More
The Dynamic Web Pop-ups, Persistence and SERP [UML]

The Dynamic Web: Pop-ups, Persistence and SERP [UML]

/
22 Oct 2016
/
Frank Strong, MA, MBA
/
0 Comment
There’s a tag I’ve kept on this blog over the years called “dynamic web.”  It’s a personal interest in just how much the web shifts and changes – and the impact that has on marketing and PR. For example, social...
Read More
Google Hangs Up on Popups and Hangouts [UML]-top

Google Hangs Up on Popups and Hangouts [UML]

/
27 Aug 2016
/
Frank Strong, MA, MBA
/
2 Comments
Few companies have ushered in an era of online influence like Google. Even fewer have been able to retain that influence. It wasn’t the first to company to help people find things on the web – but it’s approach to...
Read More
The Blurry Edges of PR; Off Script #11 Kevin Hartman of LTPR

The Blurry Edges of PR; Off Script #11: Kevin Hartman of LTPR

/
02 Aug 2016
/
Frank Strong, MA, MBA
/
0 Comment
I have a lot of admiration for those individuals that hold a full-time job in business – especially in PR or marketing – and simultaneously wear a military uniform while serving in the National Guard or Reserve. Kevin Hartman is...
Read More
Atlanta PR Firm

In Atlanta, this Humble PR Blog is now a PR Firm

/
05 May 2016
/
Frank Strong, MA, MBA
/
2 Comments
This blog I created about seven years ago is now a business – introducing Sword and the Script Media, LLC.  This PR agency will focus on the business-to-business (B2B) marketplace and provide professional services in public relations, content marketing and...
Read More
7 Superior Podcasts for Super Listeners Eyeing the Big Picture

7 Superior Podcasts for Super Listeners Eyeing the Big Picture

/
08 Dec 2015
/
Frank Strong, MA, MBA
/
2 Comments
Podcasting as a medium has ebbed and flowed for the last several years. It hasn’t exploded like some have said, but it’s certainly captured a respectable share of the market.  Some 17% of Americans listen to podcasts monthly according to...
Read More
content marketing CMO

Sign of Content Marketing Times: CMO, Survey and a VC

/
27 May 2014
/
Frank Strong, MA, MBA
/
0 Comment
Jeff Jones took two unusual steps among executives in large enterprises.  First, he responded.  Second, he responded with humility and grace. As the CMO of Target, Jones was responding of course, to a Gawker story that circulated the social web...
Read More

Building, not Borrowing: What PR is Missing

/
19 Dec 2013
/
Frank Strong, MA, MBA
/
0 Comment
by Frank Strong About a year ago I presented at a hat trick of speaking engagements in the PR industry. These ranged from national professional association – to a regional event produced by a trade publication – to a local...
Read More

The Biggest Twitter IPO Story the Media Completely Missed

/
12 Nov 2013
/
Frank Strong, MA, MBA
/
0 Comment
by Frank Strong It would seem to me that a creative PR idea for a company that allows people to trade shares online, would be having the foresight to place a promoted tweet on the day Twitter launched its IPO....
Read More

Why Reporters Should Check Out Google+

/
22 Oct 2013
/
Frank Strong, MA, MBA
/
0 Comment
by Frank Strong I’ve been thinking about a blog post about Google’s $1,000 victory over the stock market.  I’ve got a different angle in mind, but also did some (news) searches tonight to see what else had been written. My search terms...
Read More
1 2 3 Next ›

      

banner
banner
banner
banner
banner
banner

Verified Veteran-Owned Small Business

banner

Popular Posts

Wake of the Pandemic: Businesses Value the Role of PR and Communications More than Ever [Survey]
/
0 Comment
/
30 Jun 2021
B2B Sales Cycles Get Longer and Involve More Decision Makers
/
0 Comment
/
30 Nov 2021
10 Timeless Creative PR Ideas
10 Timeless Creative PR Ideas for Public Relations Professionals
/
7 Comments
/
03 Dec 2013
8 Innovations in Public Relations Technology to Watch
/
0 Comment
/
19 Jan 2021

Recent Posts

  • What PR Technology Vendors Don’t Understand about Spreadsheets [PR Tech Sum]
  • 3 Simple Tips for Getting Better Coverage of Your Surveys
  • Why It’s Important to Maintain Marketing and PR Budgets in a Recession
  • Is Video Worth the Cost in B2B Marketing?
  • After a Recent Three-Way Tie Up, Onclusive Acquires Critical Mention
  • Selfish Altruism: Ned Lundquist on Origins of the JOTW and an Appeal to Take the Annual Comms Survey
  • B2B Sales Cycles Require 27 Interactions both Digital and Human [Study]
  • Do You Work in Comms? Please Take the 5th Annual JOTW Comms Survey for 2022
  • Spending on PR Software Growing Again, Study Finds
  • The 6 Top B2B Content Formats Buyers Find Most Valuable
  • About Us
  • Leadership
  • Services
  • Speaking
  • In The News
  • Contact

About Sword and the Script Media, LLC

Based in Atlanta, Georgia, Sword and the Script Media, LLC is veteran-owned public relations agency immersed in the business-to-business (B2B) marketplace. We focus on process-driven programs for PR, marketing and social media. A defining difference comes down to our approach – that marketing ought to have utility. This is because marketing that helps, sells better than marketing that hypes.

banner
© 2022 Sword and the Script Media, LLC. All Rights Reserved.
This website uses cookies to improve your experience. You can choose what you wish to do. Accept Reject Read More
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT