A Look at the Media Monitoring Tool Truescope is Bringing to the U.S. [PR Tech Briefing]
Truescope is a new media monitoring tool that just raised $6.2 million in funding and opened a New York office; here’s a detailed look at the product Truescope is a new media monitoring technology that’s launching in the U.S. This...Read More
![How Do You Monitor for Mentions on Podcasts [PR Tech Sum]](https://www.swordandthescript.com/wp-content/uploads/2020/11/How-Do-You-Monitor-for-Mentions-on-Podcasts-PR-Tech-Sum.jpg)
How Do You Monitor for Mentions on Podcasts [PR Tech Sum No. 18]
PR technology summary: new podcast monitoring option from Critical Mention; Cision updates its media contact database More than 100 million Americans listen to podcasts monthly, according to The Infinite Dial 2020 by Edison Research. That’s up roughly 5% from the...Read More
Is PR Sending More Pitches During COVID-19? [PR Tech Sum No. 12]
Propel says PR is sending more pitches; Muck Rack adds podcast contacts and broadcast monitoring; several PR tech vendors publish survey results “Welcome to May. Or, maybe it’s March 77th. We’re not sure.” That’s how The Content Advisory opened up...Read More
