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Seven Creative Social Media & PR Ideas

7 Creative Social Media and PR Ideas

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11 Sep 2009
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Frank Strong, MA, MBA
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0 Comment
There are a lot of case studies on some pretty clever uses of social media for marketing, but here are a few points that strike...
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Social Media: A Question of Credibility

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26 Aug 2009
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Frank Strong, MA, MBA
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2 Comments
by Frank Strong The comments were caustic. The sort of knock-down, drag-out online fights that resulted in exchanges lasting for days.  These things were said...
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Twitter Users are Old; Print Newspaper Readers are Young

Twitter Users are Old; Print Newspaper Readers are Young

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12 Aug 2009
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Frank Strong, MA, MBA
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0 Comment
Conventional wisdom might say social media is for the young and print newspapers are for the old, but a series of recent data points actually...
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Traditional vs. Social Media; Just Another Channel for PR

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09 Aug 2009
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Frank Strong, MA, MBA
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0 Comment
by Frank Strong Social media presents more than one challenge to public relations industry. The most prominent seems to be figuring it all out: which...
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How to Socialize your Corporate Blog

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03 Aug 2009
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Frank Strong, MA, MBA
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1 Comment
  by Frank Strong If you write a corporate blog, chances are you want people to read it, which requires socialization. I use the word...
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To Follow or Not is a Silly Question

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23 Jul 2009
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Frank Strong, MA, MBA
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0 Comment
by Frank Strong Businesses with a Twitter handle might wonder, do I follow or not?  It’s a silly question really: Who do you read? Who...
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About Sword and the Script Media, LLC

Based in Atlanta, Georgia, Sword and the Script Media, LLC is veteran-owned public relations agency immersed in the business-to-business (B2B) marketplace. We focus on process-driven programs for PR, marketing and social media. A defining difference comes down to our approach – that marketing ought to have utility. This is because marketing that helps, sells better than marketing that hypes.

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