Why Some B2B Tech Companies Fail at Marketing [guest post]
Note: the following is a guest post by Jackie Hermes of Accelity; her bio follows at the bottom. If you are interested in contributing please...Read More
What Makes Marketing and PR so Hard [in 30 Seconds or Less]
I’ve shared this idea a couple of times before, but it still seems so relevant: Just because a message is sent doesn’t mean it’s been...Read More
Google is Killing FeedBurner Email; Here are 4 Alternatives
Google is shutting Feedburner-emails; viable FeedBurner alternatives to include FeedBlitz, follow.it, MailChimp and ConvertKit Savvy marketers know email subscribers are crucial for success with any...Read More
Survey: Most B2B Marketing Writers Aren’t in Direct Contact with Customers
If B2B marketing writers aren’t in direct contact with customers in developing content, you are probably just making it all up The first step in...Read More
20 Webinar Statistics, Benchmarks and Best Practices to Improve Your Virtual Events
A report analyzing more than 100,000 virtual events by ON24 found attendees spent 57 minutes viewing webinars in 2020 – and these are driving pipeline...Read More
Trust in Business: 10 Ways to Build the Currency Brands Can’t Live Without
Brands earn customer trust in business by protecting their data, offering a reasonable value, focusing on the quality of their product or service and delivering...Read More
