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December 28, 2022

The Battle for Trust: 18 Comms, PR and B2B Marketing Stats Summarizing 2022

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Frank Strong, MA, MBA

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Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism Every year I read and write about dozens of reports on...

Verified Veteran-Owned Small Business

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About Sword and the Script Media, LLC

Based in Atlanta, Georgia, Sword and the Script Media, LLC is veteran-owned public relations agency immersed in the business-to-business (B2B) marketplace. We focus on process-driven programs for PR, marketing and social media. A defining difference comes down to our approach – that marketing ought to have utility. This is because marketing that helps, sells better than marketing that hypes.

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