Home > Marketing > Why Consistency in Content Marketing Matters

Why Consistency in Content Marketing Matters

Why Consistency in Content Marketing Matters in 85 Important Words

Consistency in content marketing is so important because everything else follows.

If you are consistent, you are committed.

If you are committed, you have someone dedicated.

If you have someone dedicated, you build a process.

If you have a process, it can be improved.

If you have an improved process, it gets integrated.

If you are integrated, you will develop a plan.

If you have a plan, then you will measure it.

If you are measuring it, the overall quality will progress.

If you are not consistent, you will have endless discussions about proving the value of content marketing but never get started.

Is your agency bringing strategic insights to the table?
Give our services a try.  Talk with us!

If you enjoyed this post, you might also like:
Why Content Marketing and Public Relations Need Each Other  

Photo credit: Pixabay (CC0 1.0)

You may also like
The volume of comms work has grown and changed. More than three-quarters of respondents (78%) say the volume of work has increased – and one in three say it’s increased significantly.
The Volume and Variety of Communications Work is Shifting, Finds 5th Annual Survey of Comms Pros
Wordle “Baked” Marketing into its Product; SaaS Companies Have This Too
Don’t Slap a Copyright on Marketing Content You Want to be Shared; Do This Instead
The Average Cost of a B2B Content Asset is $2,791 [Data Analysis]
Read previous post:
Influencer Marketing Choosing Influencers Strategies and Metrics
Influencer Marketing: Choosing Influencers, Strategies and Metrics [UML]

There are so many variables to influencer marketing, it’s really hard to generalize advice.  Program effectiveness depends on so many...