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March 14, 2013

Google Reader and Google’s Opportunity to Win Friends

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Frank Strong, MA, MBA

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by Frank Strong Google announced it’s shutting down Google Reader. The company cited declining usage of its aggregation service as justification for killing it come July 1, 2013, but the web has exploded with unhappy comments. There’s a petition to keep Google Reader running. Maybe...

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About Sword and the Script Media, LLC

Based in Atlanta, Georgia, Sword and the Script Media, LLC is veteran-owned public relations agency immersed in the business-to-business (B2B) marketplace. We focus on process-driven programs for PR, marketing and social media. A defining difference comes down to our approach – that marketing ought to have utility. This is because marketing that helps, sells better than marketing that hypes.

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