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PR
Marketing
Social Media

PR
Marketing
Social Media

Day

January 31, 2013

Confluence: Kredibility, Social Scoring and Marketing

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Frank Strong, MA, MBA

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by Frank Strong Social scoring is a polarizing development in social media. It’s a label that boils the value of a person down to a number. Numbers can be positive like the #12 of a quarterback, or negative, like...

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Image via DALL-E, “a diverse group of professional men and women, dressed in business attire, eating pages from various reports, articles and white papers in the style of van Gogh”

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About Sword and the Script Media, LLC

Based in Atlanta, Georgia, Sword and the Script Media, LLC is veteran-owned public relations agency immersed in the business-to-business (B2B) marketplace. We focus on process-driven programs for PR, marketing and social media. A defining difference comes down to our approach – that marketing ought to have utility. This is because marketing that helps, sells better than marketing that hypes.

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