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Most popular posts.  Some people love them and some people hate them.  I like them.  I’ve done my own as you can see:  Top 7 posts on Sword and the Script in 2010.

Why?  Here are three reasons:

a. Trends: I like to see what content resonated with other bloggers to identify trends.

b. Learning:  If a piece of content was popular, I’d like to understand why.

c. Reflection:  Posts about top posts are like time-lapse photography.  You can visualize events that unfolded over a long period in a very short time.

7 Popular Posts that aren’t My Posts

So here are 7 magic posts about most popular posts from bloggers I follow regularly:

1. The Future Buzz Most Popular Posts – 2010 Edition by @adamsinger  I liked #9 the best, even if bashing the word viral is going viral.

2.  12 most popular posts of 2010 by @arikhanson. I found his seven intriguing people in PR post to be well, intriguing and found @lenkendall.  He followed back and when I pointed this out, Arik responded…

3. Top Stories of 2010 Prove this Blog is a Total Bimbo by @chrisabraham While the titles do suggest the content is random, Chris’ top rated post proves why it is not.

4.  Top 10 Journalistics Posts of 2010 by @journalistics (Jeremy Porter) First, notice how Jeremy and Adam (above) have both used the names of their blogs in their titles.  This is an important lesson to remember.  Second, check out the topic of his top two posts.  They are there for good reason.

5.  The 10 Spin Sucks Posts You Liked Best by @ginidietrich  Her blog posts don’t suck.  And she’s a machine.  She also uses the title of her blog in this post and I like how her title also invited the reader by saying “you liked best.”  These are the most popular or most read, they are the ones the reader liked best. Nice touch, Gini.

6.  My Top Posts of 2010 on SEO, PR and Social Media for News and Sports by @adamsherk PR, SEO and social media are surefire search terms, but Adam also has a penchant for news and sports.  I’m glad to see that my New England Patriots top the charts on Facebook.

7.  Top Posts at Conversation Agent by @conversationage (Valeria Maltoni) Another well regarded blogger that uses the name of her blog in the headline.  Noticing a trend?  Valeria is also a prolific writer with pragmatic advice and her most popular post ever may show us why: Why Start a Blog and 25 Tips to Make it Work.

My most popular post ever (as of 2011)?

Seven Creative PR ideas and I can tell you the traffic to this blog post is driven 1) initially by a single tweet by Bill Stoller (@publicityguru) which was retweeted like nothing I’ve ever seen and 2) by search.

If you enjoyed this post, you might also like: 
7 Best, 7 Worst and 7 Favorite PR Blog Posts in 2016 [Sword and the Script]

Photo credit: Pixabay (CC0 1.0)

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Top 7 posts on Sword and the Script in 2010
Top 7 Posts on Sword and the Script in 2010

If there’s an underappreciated benefit of blogging, it’s diving into the analytics to understand what content resonates, how it is...