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PR
Marketing
Social Media

Day

July 23, 2009

To Follow or Not is a Silly Question

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Frank Strong, MA, MBA

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by Frank Strong Businesses with a Twitter handle might wonder, do I follow or not? It’s a silly question really: Who do you read? Who do you hire? Who do you partner with? Who are your customers? Who are your...

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About Sword and the Script Media, LLC

Based in Atlanta, Georgia, Sword and the Script Media, LLC is veteran-owned public relations agency immersed in the business-to-business (B2B) marketplace. We focus on process-driven programs for PR, marketing and social media. A defining difference comes down to our approach – that marketing ought to have utility. This is because marketing that helps, sells better than marketing that hypes.

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