Sword and the Script

7 Clever Thanksgiving Day Marketing Infographics



by Frank Strong

A Thanksgiving Infographic by Collision Labs

A Thanksgiving Infographic by Collision Labs

There’s no shortage of infographics about Thanksgiving this year – clearly infographics are marketing technique that while not new, has staying power.  I was however surprised at just how many are in circulation on this topic on the web.

I’ve reviewed dozens of them and have pinned them to a “data” board on Pinterest if you’d like to peruse some of the others.  Here are seven I thought were pretty well done.

1. A Thanksgiving Infographic by Collision Labs

The creative people at this design agency lay out an infographic about historical facts in a storyboard format. One interesting point is the infographic says “Jingle Bells” was originally written as a Thanksgiving song.  “Deal with it,” the infographic advises.  

A Thanksgiving Infographic by Collision Labs

A Thanksgiving Infographic by Collision Labs

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2. Keep Your Dog Safe this Thanksgiving by Dogster

Most people probably know that feeding turkey bones to dogs can be harmful, but this infographic makes several other recommendations. Among them, don’t feed gravy or trimmings to dogs as these are reportedly known to cause pancreatitis. Yams however are okay because they are filled with fiber, according to the infographic.

Keep Your Dog Safe this Thanksgiving by Dogster

Keep Your Dog Safe this Thanksgiving by Dogster

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3. A Safe Holiday Feast by the National Turkey Federation

I had no idea there was a federation for turkeys, but I do now thanks to this infographic which was produced in collaboration with the Partnership for Food Safety Education.  The infographic advises consumers both cook and reheat leftovers to a temperature of 165 degrees Fahrenheit.

 A Safe Holiday Feast by the National Turkey Federation

A Safe Holiday Feast by the National Turkey Federation

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4. How to Brine a Turkey by Traeger

Traeger sells wood pellet grills and this infographic is a good example of YOUtility marketing. It offers simple directions for brining a turkey, which the infographic says adds moisture and flavor.

How to Brine a Turkey by Traeger

How to Brine a Turkey by Traeger

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5. Fun Thanksgiving Day Facts by Sparkpeople

The diet folks at Sparkpeople layout a number of trivia points in this infographic…which center on health and exercise.  The infographic says the average person consumes 4,500 calories and 229 grams of fat on Thanksgiving.  I’d point out that’s more than double the average prescribed daily caloric intake. Maybe we should skip a second serving of desert this year!

Fun Thanksgiving Day Facts by Sparkpeople

Fun Thanksgiving Day Facts by Sparkpeople

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6. Thanksgiving Makeover by Naturally Healthy Concepts

This supplement retailer says you’ll have to walk 21 miles to burn the calories consumed during your holiday meal.  That’s the good news.  The bad news is they put the calorie count for a Turkey Day meal at 2,170, which is slightly at odds with the data provided by Sparkpeople above. I supposed it’s all in how one calculates the numbers.  Keep your chin up and help with the cleanup though:  this infographic say you can burn off a slice of pie by doing the dishes.

Thanksgiving Makeover by Naturally Healthy Concepts

Thanksgiving Makeover by Naturally Healthy Concepts

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7. Thanksgiving Portfolio by Kapitall

This one is bit older, but I thought was well aligned with the company’s marketing and so have included it. This infographic provides ecommerce numbers about the shopping holidays in 2010 and 2011 in the effort to provide some insight into potential companies to invest. Kapitall is an online trading platform owned by BNY Mellon.  It appears to have been published last year.

Thanksgiving Portfolio by Kapitall

Thanksgiving Portfolio by Kapitall

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What infographics have you see that you liked?  For this post only, feel free to drop a link in the comments to an infographic you liked.

Have a safe and happy Thanksgiving!

If you enjoyed this post you might also like:
Seven (Mostly) Feel-Good Christmas Stories

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1 comments
JourdanChanel
JourdanChanel

I like the idea of infographics and enjoyed reading the ones provided. An infographic is appealing because it provides informative information while entertaining. Number 6 shocked me! I am aware of how much food we consume on Thanksgiving but the fact that it would take 21 miles to burn it off is crazy! I better get myself to the gym!