Home > Social Media > Corporate Social Media Strategy Framework

Corporate Social Media Strategy Framework

by Frank Strong

Corporate Social Media Strategy Framework

I’ve been contemplating a framework for a corporate strategy that includes social media, because I think creating an integrated and cohesive social media effort is a challenge with which many marketing and PR people are struggling. This is a concept and a first draft.

One consideration to keep in mind is that I’ve conceptualized this from the perspective of a small- or mid-sized B2B technology company, though it may be applicable elsewhere.

Social Media Strategy Framework

If you enjoyed this post, you might also like:
Social Media Strategists will be Gone in 2 Years

Photo credit:  Flickr, Lee Jordan (CC BY-SA 2.0)

Be Sociable, Share!
You may also like
Content Marketing as an Infinite Game
Game Theory: Content Marketing as an Infinite Game
The Psychology of More in Content and Social Media
The Psychology of More in Content Marketing and Social Media [UML]
Social Sharing Fills Different Needs than Search; Unscripted Marketing
Influencer Relations Magic Middle vs
Influencer Relations: Magic Middle vs. the A-List
0 comments